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Explore Magnus Ditlev’s favorite eyewear and gear for training and racing.

Welcome to Team ROKA,
Magnus Ditlev.

Magnus is the reigning Challenge Roth Champion and course-record holder as well as the 2023 IRONMAN® World Championship bronze medalist. We’re excited to bring Magnus’ passion and scientific approach to the ROKA team.

WE MAKE TOOLS.
NOT ACCESSORIES.

We build our eyewear for performance—elevating everyday frames to equipment you can rely on.

FLOATFIT™

All you'll feel is the difference.

GEKO™

Patented Fit & Retention System

C3™ OPTICS

Color, Contrast, and Clarity

AFTERPAY FINANCING

Payment Plans

FREE SHIPPING

Orders of $150 or More

EASY RETURNS

Fast & Simple

MONEYBACK GUARANTEE

Within 30 days

1,000-DAY WARRANTY

Extended protection

I no longer need separate pairs of high-performance shades for cycling

After a year of abuse-zero slipping or signs of wear. You’ll hardly even notice they’re there.

Timelessly-styled performance - focused sunglasses

19,000+ 5-STAR REVIEWS

HOW CAN WE HELP?

Our team is here to find you the perfect fit and answer all of your questions. Reach out about products, process, prescriptions or anything else you want to know about us.

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